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CASE STUDIES
 
 

Strategic cost management solution

A medical transcription and medical software development company in the US with offshore presence in India wanted to reduce its operational costs.

ATS Services conducted a three weeks study and reduced costs by 20% through a series of cost cutting measures. Key initiatives among them were:

Eliminated wastage by renegotiating existing vendor contracts to reflect competitive pricing
Reduced HR costs by providing outsourcing services
Telecom network was redesigned to optimize costs
Revamped staffing by undertaking a salary benchmark and hired a new CEO to provide leadership and vision 


Credit Card Solution


A global credit cards issuer wanted a paradigm shift in its acquisition strategy and wanted to focus its acquisition resources on profitable, premium card members.

Recognizing the client needs, ATS developed a comprehensive end-to end solution built around the following concepts:
Database mining to reach the targeted customer
Human Resource processes to identify and train operators to identify these customers.
Customizing the ATS CRM backbone to enable, monitor and control the process
Quality control to assure consistency.

Today this is the most consistent and effective acquisition driver for the client.


Revenue Enhancement solution


A large multinational player in the domestic banking industry wanted to drive additional revenue from their existing credit card holders’ base using Cross-Sell.

ATS provided a unique solution by:
Building a high-quality, Multi-skilled team that aggressively called clients to cross-sell
     multiple products.
Focusing on usage-driven activities through balance transfer and conversion of transactions
     into installment payment schemes.
Success transfer of best practices through deployment of a transition team with experience
     in providing similar solutions

The client has significantly enhanced its card usage and profitability via the ATS program.


Critical HR Solution


The largest private Life Insurance player in India wanted ATS Services to help it source high-quality Life Insurance Advisors. This was a critical component for its growth.

ATS designed a complete solution for the client. Using its extensive database management and mining skills it developed detailed advisor profiles and established a contact program. Through contact program, ATS obtained detailed information and developed a scoring model to evaluate the ability and skills of the individual.

Currently, ATS is sourcing a significant number of advisors for the client. The positive result of this, stable high-quality program has resulted in it becoming an integral part of the client’s strategy.